#2: Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks [Amazon]

Amazon, product, Product Mgt Book

Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks
T. Calkins (Author)

(21)

Buy new: $13.83

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Source: Amazon.com: Hot New Releases in Books > Business & Money > Marketing & Sales > Marketing > Product Management http://ift.tt/2twbYb1

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