Is Selling the Best Use of Marketing Emails? [ CMSWire.com - All News]

Most brands use email marketing to sell to their target audience, but this may not be the best use of the channel. A new report from SurveyMonkey and SparkPost found that only 18% of consumers say they are pushed to click "buy" through email communication, yet 50% of brand marketers

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Source: CMSWire.com - All News https://www.cmswire.com/digital-marketing/is-selling-the-best-use-of-marketing-emails/?utm_source=cmswire.com&utm_medium=web&utm_campaign=cm&utm_content=all-articles-rss