Sleeping Giants – Nandini Jammi on The Product Experience [Mind the Product]

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. In this episode of The Product Experience, learn how to apply this ethos to your products, where they go, and your whole way of working.

Quote of the Episode

Tech was built on the idea that we get our products to scale, so we work really hard to get people to click to register, start a new trial, become a new customer – that’s what we live and die by in tech. So right now, the way that this system is built is designed by default to benefit these hate groups and organisations. It’s going to take a real reckoning to step back and think… do we even know who we’re doing business with?

Listen if you’d like to learn more about

• Acceptable use policies
• Brand reputation
• Moral ethics

Links mentioned in this episode

• Follow Sleeping Giants on Twitter and Facebook
• Nandini’s Twitter and Website
• Sleeping Giants interview with GQ

Hosts

The Product Experience is hosted by Lily Smith and Randy Silver.

Lily enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space. She has worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank in Bristol, the Product Managers’ meetup with regular events and talks on Product now with 800+ members and growing. Now the Product Director at Symec, Lily also runs ProductCamp in Bristol & Bath.

A recovering music journalist and editor, Randy has been working as an interactive producer and product manager across the US and UK for nearly 20 years. After launching Amazon’s music stores in the US and UK, Randy has worked with museums and arts groups, online education, media & entertainment, retail and financial services. He’s held Head of Product roles at HSBC and Sainsbury’s, where he also directed their 100+-person product community. Now a trainer, Discovery and Leadership consultant, he’s spoken at Mind the Product Engage (Hamburg and Manchester), the Business of Software, Turing Festival, a number of ProductTanks (London, Zurich, Manchester, Birmingham, Bristol, Oxford, and Brighton… so far!) and at conferences across the US and Europe.

Music

Our theme music is from Hamburg-based Pau, featuring ProductTank Hamburg’s own Arne Kittler on bass. Listen to more on their Facebook page

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The post Sleeping Giants – Nandini Jammi on The Product Experience appeared first on Mind the Product.

Source: Mind the Product https://www.mindtheproduct.com/2019/09/sleeping-giants-nandini-jammi-on-the-product-experience/