Three Things Salespeople Need from Product Managers [280 Group Product Management]

The topic of this blog and video is three things that salespeople require from you, the Product Manager. To help us dive in to this issue, we interviewed Dave Dersh, an extremely successful and experienced salesperson who has applied his trade for Apple, Dell, and Sun Microsystems to name a few. Watch Now Dave starts by explaining that salespeople need a compelling message and value proposition. Features on their own are simply not enough, but instead, how do these features...[continue reading]

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